Color Scheme Reference

Complete color palette for the Alpine Peak Roofing website. Click any color to copy its hex value.

Brand Colors

Five core brand colors defining the Alpine Peak identity

Brand Navy

#003399

Very dark blue for deep backgrounds and strong contrast

Brand Primary

#0033CC

Primary brand blue for main elements and active states

Brand Blue

#0066CC

Medium brand blue for secondary elements and variations

Brand Sky

#33CCFF

Sky blue for highlights and secondary CTAs

Brand Gold

#FFCC00

Golden yellow accent for special highlights and XP

Interactive Colors

Colors for buttons, links, and interactive components with proper state variations

Interactive Default

#36B0D9

Default state for buttons, links, and interactive elements

Interactive Hover

#33CCFF

Hover state for interactive elements

Interactive Active

#2A8CB0

Active/pressed state for interactive elements

Text Colors

Typography color hierarchy for optimal readability

Text Primary

#FFFFFF

Headers, titles, and primary text on dark backgrounds

Text Off-White

#C7E1FC

Premium off-white text for enhanced readability on navy backgrounds

Text Body

#DDDDDD

Main body text on dark backgrounds

Text Secondary

#9AB6E0

Secondary text, labels, and captions

Text Muted

#596D8C

Muted text, descriptions, and less important content

Status Colors

Green color system for success states and positive feedback

Success Light

#34D399

Light success state and hover effects

Success Default

#00CC00

Default success color for confirmations and BLOX tokens

Success Dark

#059669

Active success state and pressed buttons

Accent Colors

Specialized colors for metrics, rewards, and special elements

Accent Gold (XP & Rewards)

Accent Gold Light

#FCD34D

Light gold for hover states on XP elements

Accent Gold Default

#FFCC00

Default gold for XP displays and achievements

Accent Gold Dark

#D97706

Dark gold for active states and pressed elements

Accent Orange (Streaks & Energy)

Accent Orange Light

#FB923C

Light orange for hover states on streak elements

Accent Orange Default

#FF9900

Default orange for day streaks and energy displays

Accent Orange Dark

#EA580C

Dark orange for active states and emphasis

Gradients

Background gradients for headers, hero sections, and CTAs

Brand Header Gradient

linear-gradient(to right, #0066CC, #0033...

Horizontal header gradient - brand blue to brand navy

Brand Navy to Sky Gradient

linear-gradient(to right, #003399, #33CC...

Brand gradient from Brand Navy to Brand Sky

Brand Vertical Gradient

linear-gradient(to bottom, #0066CC, #003...

Vertical gradient from Brand Blue to Brand Navy

Brand Vertical Invert Gradient

linear-gradient(to bottom, #003399, #006...

Inverted vertical gradient - darker navy to brighter blue

Brand Header Invert Gradient

linear-gradient(to right, #003399, #0066...

Horizontal header gradient - brand navy to brand blue

AI Tools Gradient

linear-gradient(to right, #9333EA, #213F...

Specialized gradient for AI tools and tech-focused sections

Usage Guidelines

Design Hierarchy

  • Brand Navy (#003399): Primary background color
  • Brand Blue (#0066CC): Cards and elements on navy background
  • Brand Sky (#33CCFF): Accents within cards and elements
  • Brand Gold (#FFCC00): Highlights and jump-out effects
  • Text Off-White (#C7E1FC): Premium text on navy backgrounds

Interactive States

  • Default: Normal button and link state
  • Hover: Mouse hover interactions
  • Active: Clicked/pressed state
  • • Always maintain consistent state progression

Text Hierarchy

  • Primary: Main headings and titles
  • Body: Regular paragraph text
  • Secondary: Labels and captions
  • Muted: Less important content

Status & Feedback

  • Success: Confirmations and achievements
  • • Use consistent success colors for positive feedback
  • • Apply state variations for interactive success elements

Accent Usage

  • Gold: XP, achievements, premium features
  • Orange: Streaks, energy, urgency
  • • Use sparingly to maintain visual hierarchy

Gradients

  • Header: Standard page headers
  • Hero Dark: Landing page heroes
  • CTA: Important action buttons
  • Background Dark: Content containers
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